Welcome to PediaNetwork®- The Consumer Encylopedia Network
The mission of the PediaNetwork® is to provide consumers with EXACTLY the information they want, EXACTLY when they want it, from an independent third-party consumers can trust and remember, about the products and services that consumers want to buy.
The PediaNetwork® publishes consumer information encyclopedias on products and services, as well as the companies that provide them. The PediaNetwork® is 100% consumer aligned, 100% transparent and fully embraces the Project VRM (Vendor Relationship Management) principles and goals.
Wherever consumers encounter the PediaNetwork® logo, they can be assured that the information has been screened for high-value and accuracy, and that consumers always have control over all aspects of the information. The PediaNetwork® employs a self-correcting mechanism that gives consumers ("anyone, anywhere, at anytime") the right to object to any information they believe is not credible and the PediaNetwork® will contact the provider who will then have the option to "substantiate, modify or pull" the information.
The PediaNetwork® embraces all of the principles and goals of Project VRM, consumers can be assured that the PediaNetwork® is AT ALL TIMES - pro-consumer. No "native ads" - no "surveillance" - nothing consumers don't want. Consumers at all times have complete control over their data and may opt-in or opt-out of all options at their sole discretion.
PediaNetwork® Marketing News:
Another Scandal In Ad Land
7 Dec 2016 at 4:11pm
The US Department of Justice (DOJ) is investigating whether agencies are guilty of bid-rigging on production and post-production jobs. Commercial production and post-production is a $5 billion business in the US. There is no announcement yet of wh...
Potato Chip Line Extensions
5 Dec 2016 at 12:01am
It all started with pineapple pizza.Who's fucking idea was that?Then we got blueberry bagels and olive oil ice cream and avocado toast and almond milk and pretty soon it'll be salted caramel Viagra.Have you tried to buy potato chips lately? Do the...
The Danger In Storytelling
30 Nov 2016 at 12:01am
I have noticed something recently when I read articles in trade publications.Much of the data we are getting about online advertising is negative. To wit:- The amount of fraud- The extent of ad blocking- The siphoning of revenue by ad tech middlem...
Subversive Thoughts About Marketing
28 Nov 2016 at 12:01am
Here at The Ad Contrarian Global Headquarters, we're starting to have subversive thoughts about marketing. Well, we're not actually starting -- we've had them for decades -- but we needed a good lead line...Back in my agency days, I would often si...
No App For Gratitude
23 Nov 2016 at 12:01am
Today I am repeating my traditional Thanksgiving post which I have run for several years. And, yes, the Trump line was there years ago.Thanksgiving is my kind of holiday.It doesn't require gods or miracles or tragedies or victories or angels or ki...
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